Social Media is transforming the economics of marketing and making obsolete many of the function’s traditional strategies and structures. The old way of doing business is unsustainable.
Social Media Consulting: considerations when choosing a social media monitoring tool
5 Key Steps to Building a Scalable Social Media Program
Google’s +1 Is Looking To Rival Facebook’s “Like”
What’s in a social media title? Stay away from Ninjas, Gurus and Rockstars.