2014 DIGITAL MARKETING TRENDS – What Funeral Directors Need to Know
While larger companies see mobile as a top marketing priority for 2014, SMBs are still behind in seeing its significance for marketing. eMarketer estimates that more than 45% of the US population will use the mobile internet at least monthly this year and that will rise to 66% by 2017. […]
Just a year ago everyone was clamoring to build an iPhone app and had scant interest in building for Android. Oh what a difference a year makes. Google’s operating system is beginning to blow everyone out of the water in the smartphone market with a 38.1% share of the market. Apple is now a distant second with a 26.6% share.
At a recent Minnesota Interactive Marketing Association (MIMA) event, Michael Becker, EVP Business Development iLoop Mobile spoke about the ever increasing importance of mobile marketing. The value of mobile is found in the convergence of a wide variety of media such as web, television, radio, social, and cinema, and it’s […]